MDMSDEALER MANAGEMENT SYSTEM
Features

CRM built for equipment and machinery sales

Track leads, prospects and customer relationships across the full equipment sales lifecycle, from first call to repeat purchase.

MDMS — CRM for Equipment Dealers
MDMS CRM leads table with weighted-pipeline KPIs and a ranked list of leads by score, status and source.
The overview

What CRM for Equipment Dealers is for

MDMS gives equipment and machinery dealers a CRM built around the way capital goods actually sell. Track leads, prospects and customer relationships across the full sales lifecycle, from the first phone call through to repeat purchase. Leads captured from the web, by phone or from walk-ins move along a visual kanban pipeline, while an activity timeline keeps every call, note and follow-up against each contact in one place.

Because the CRM is part of the same platform as your quoting and service tools, it does the work other systems leave to spreadsheets. Qualify a lead, progress it through your pipeline stages, then convert it to a customer and a quote in a single click. Every record is tied to its quotes, sales orders and service history, and there is no separate CRM subscription to pay for or sync.

What’s included

  • Lead and prospect kanban
  • Activity timeline per contact
  • Automatic lead to customer conversion
  • Tied to quotes, sales orders and service history

How it works

  1. Capture leads from web, phone and walk-ins
  2. Qualify and progress through pipeline stages
  3. Convert to customer and quote in one click
The work behind the screens

Inside CRM for Equipment Dealers

Real screens from MDMS — captured from the live application, not mock-ups.

MDMS CRM leads table with weighted-pipeline KPIs and a ranked list of leads by score, status and source.
The CRM leads table: weighted pipeline value across the top, then every lead scored and ranked with its status, source and value — so your team works the deals most likely to close first.
MDMS Deals board with machine deals across stages from enquiry to delivered, each showing value and days in stage.
The deal board tracks both sides of the trade — machines you're chasing and buyers for the machines you hold. Every stage carries its own total and weighted forecast, deals sitting too long are flagged stale, and the split by salesperson is right there above the board.